Ramesh Taurani’s It’s Entertainment targets extended weekend release : Bollywood News

For all those who wait eagerly not just for Akshay Kumar, but also entertainment and holidays, well... this one is a rocker of news for you! The news is that Ramesh Taurani's next flick that's titled Its Entertainment (starring Akshay Kumar and Tamannah Bhatia) is scheduled to release 28th March 2014. By releasing the film on this day, the films makers have ensured that the film gets a whopping a 4- day weekend with the country celebrating Gudi Padwa and Ugadi on the Monday after release! If that wasn't enough, then, the film will also fall on one of the last weekends before the onset of the IPL 2014.

Ramesh Taurani, who confirmed the news, said that, "Yes, we were looking to target an extended weekend and March 28th seemed ideal for which reason we chose the date....We've worked out a schedule keeping the day in mind".

Its Entertainment, which marks the directorial debut of writers Sajid-Farhad, will go on floors July this year in Bangkok, where major portions will be shot, followed by an extensive schedule in Mumbai. Besides Akshay and Tamannah, the film also stars cast Prakash Raj, Sonu Sood, Mithun Chakraborty and others.