Four films belonging to distinct genres release this Friday - Helicopter Eela, Tumbbad, FryDay, Jalebi.
Helicopter Eela is the biggest of them all in terms of cast and budget, what with Kajol’s presence in there. The surprise element is said to be Riddhi Sen who is a national award winning actor. Director Pradeep Sarkar had last given Mardaani with Rani Mukherjee and now he is bringing a heart-warming tale with loads of humour in there. The film has been made on a mid-budget and hence even a Rs. 2-3 crore opening day would be a fair start for Friday.
Tumbbad has been seeing some good noise around it for last few days especially, what with quite a few celebrities and industry insiders endorsing it. With names like Aanand L. Rai and Eros getting associated with it, the film has found added traction. The horror film doesn’t have a star cast per se but should find an audience basis genre since the content is being appreciated. It should open in the range of Rs. 50 lakhs to Rs. 1 crore.
FryDay is a Govinda and Varun Sharma film and has a decent promo going for it due to its humour quotient. A couple of songs have turned out to be catchy as well. Surprisingly the promotion has been ordinary with not much noise been made around the film even though director Abhishek Dogra is promising good laughs. For now, a start in the range of Rs. 1-2 crore seems possible.
As for Jalebi, even though it comes from the house of Bhatts, the promotion has just not been there. It has perhaps one of the weakest pre-release buzz that a Vishesh Films offering has seen. Yet again, one looks at a start of Rs. 50 lakhs to Rs. 1 crore at best for the film.
