Check out: Amul’s new poster on Aamir Khan’s ‘intolerance’ controversy : Bollywood News

Amidst Bollywood films and other political and sports news, this time around, the milk products brand Amul has decided to use the much talked about Aamir Khan controversy for its topical poster. The brand often focuses on debatable topics and popular Bollywood films for its ad campaigns along with adding a bit of quirkiness.

Aamir Khan's recent remark on the growing 'intolerance' in the country and about his wife's fear for the future of their child, Azad and her suggestion to shift from the country had sparked an outrage on social media. Many directed hatred comments towards the superstar while some came in support of the actor. Amul's latest ad that talks about the angst and anger that the actor has been subjected to has a tagline, 'Aal izz hell or Aal izz well? Amul Aameal khana hai?' inspired from Aamir's popular song 'Aal Izz Well' from 3 Idiots.