K-Pop Sensation Tomorrow X Together becomes brand ambassador for luxury brand Dior

The legendary house of Dior has opted to align its iconic brand with the rising stars of the K-Pop industry in a thrilling pairing of fashion and music. Tomorrow X Together, or TXT, has been named Dior's newest brand ambassadors, ushering in a harmonic alliance that connects the realms of high fashion and global pop culture. A new chapter of artistic synergy and creative collaboration begins as the lively quintet takes their position in Dior's constellation of ambassadors. TXT, a boy band, has recently become the ambassadors for the premium brand DIOR. The boys have received custom-made clothes for their 2023 Lollapalooza Chicago performance from this company. The boys have surely proven that they are destined for greatness as the first K-Pop group to be headliners on the Chicago stage!

TXT captivated the world with their exciting performances at Lollapalooza 2023, leaving hundreds of thousands of fans with amazing experiences. Kim Jones styled the BIGHIT MUSIC boy group's clothes for their appearance at the Lollapalooza 2023 music festival. The headliners flaunted their outfits flawlessly, seamlessly mixing in with the mood of the luxury brand while emitting the individual performances planned.

According to Women's Wear Daily, Kim Jones, art director of Dior said that TXT members are the perfect ambassadors for the brand. He added that their attitude and style are great and they looked amazing in the customer attire prepared by him. The ‘Good Boy Gone Bad’ singers are the second artists after Jimin of BTS to join Dior as an ambassador and the agency has confirmed the new friendship between the brand, Kim Jones, and the K-pop group. The members of the quintet have also shared their thoughts on being a part of the luxury brand for their exemplary stage outfits at Lollapalooza.

All five members Soobin, Yeonjun, Beomgyu, Taehyun, and Huening Kai expressed their feeling to be honored to mark such a significant event in their musical career with a huge fashion house. The singers are all set to show their versatility and charms through the unique style of Kim Jones as they expressed their excitement for wearing his designed ensembles.