As a part of the deal, KJo will be promoting Lloyd's 5 new models in LED series including 3D LED TV in 55 inch screen size. Talking about this dream association, Karan says, "I am happy to be a part of the Lloyd family & I am sure our association will go a long way. I wish the team great success with this launch. I love the products & I'm sure you will love them too."
With so many 'roles' to play, this year too, Karan Johar is definitely on a roll! While on one hand, he has his doorbell constantly ringing with brand managers wanting him to sign their dotted lines, on the other, KJo is super busy with Agneepath, Student Of The Year, Ek Main Aur Ekk Tu, Yeh Jawaani Hai Deewani, the list is endless for this seamless filmmaker!
Knowing Karan and his penchant for larger than life 'pictures', one won't be surprised to find the typical KJo-ism in this ad, something that one can spot in his chat show 'Koffee With Karan' and also of the previous brand endorsement for Nescafe, in which he was featured with Deepika Padukone and Purab Kohli.
Nipun Singhal, President - Lloyd Electric and Engineering Ltd., says, "Diwali being the biggest buying season in India, we are very bullish on sales this year." He also announced about the '1 Crore Quality Challenge'. If anyone can prove the other equivalent screen size and priced models are better in picture quality than the Lloyd TV, we would offer Rs. '1 crore' as a cash prize.
Anything that he touches turns gold. Be it film production, direction and even brand endorsements… he has done it all! One such brand that has signed up the talented Karan Johar as their brand ambassador is Lloyd Electronics. Bollywood Hungama brings all-exclusive ad shoot images for Lloyd Electronics.
